Thank you for your interest in QVC. It is because of Vendors like you and the support and loyalty of our customers that QVC has grown to be the world’s leading electronic retailer. This section of our Web Site will provide you with the answers to the most commonly asked questions by prospective QVC Vendors. It is designed to give you an understanding of what QVC looks for in new products and what it takes to get your product on air. Please read the entire section before filling out a product submission.

How do I get my product on QVC?

To have your product evaluated for possible airing on QVC, you must submit completed QVC Product Information Sheets with a photo or brochure of your product. This is how to submit your information.

• Fill out the QVC Product Submittal forms. Print out each completed page, attach a color photo or brochure and mail it to:
  QVC Studio Park
  Vendor Relations
  Mail Stop #128
  1200 Wilson Drive
  West Chester, PA 19380-4262

Upon receipt of your package, a QVC Product Specialist will review your submission. You will receive notification of the status of your submission within three weeks of receipt. Please do not send an actual product sample at this time. We apologize, but due to the volume of product submissions QVC will not return unsolicited samples submitted for evaluation.

What happens next?

If your product is of interest to QVC, you will move to the next level of evaluation. At this stage a sample will be requested and will be evaluated against our rigorous Quality Assurance requirements. Once a sample has been approved, your QVC Buyer will work with you to create a sales strategy for your product, a purchase order will be written and you will ship your goods to a designated QVC warehouse.

All shipments received by QVC must be individually packaged, labeled, and shipped to our warehouse in accordance with QVC shipping and packaging guidelines. This ensures our seven- to ten-day delivery guarantee to our customers. Once the product has been processed through our Quality Assurance stage and assigned a warehouse location, your product is ready to make its on-air debut. It takes approximately three months to go from purchase order to on-air appearance.

Is my product right for QVC?

To answer that question, ask yourself the following about your product: Does it:

• Demonstrate well?
• Solve a common problem or make life easier?
• Appeal to a broad audience?
• Have unique features and benefits?
• Is it topical or timely?

Additionally, exclusive product launches and unique products offered for the first time are always of interest to QVC Viewers. Our programming is thematic; a portion of our product selection criteria is based upon how they will segment within our programs.

Is there a minimum quantity of product that QVC buys?

Yes. Minimum initial purchase orders are usually not less than $20,000 to $25,000 per individual item at its wholesale cost.

Can QVC test my product regionally?

No. Unfortunately, we cannot. Our program is sent out as one broadcast signal, to all 50 states, into 84 million homes, simultaneously. It is not possible to do regional tests.

Can you put it on air and I’ll ship you as many as you sell?

No. QVC ships 80% of our Customers packages within 24 hours. In order to maintain our high Customer Satisfaction standards, in the vast majority of the cases, the entire ordered quantity must be in QVC's warehouse before we will offer it to our Customers. Once that quantity is sold out, we’ll stop selling it. However, there are rare exceptions, such as in the case of “Advanced Order Only” products like sports championship tee shirts.

What is the lowest retail price QVC accepts?

QVC prefers to air products with a selling price of $15.00 or higher in order to maximize our airtime.

Is there a fee?

Absolutely not. QVC does not sell air time. As an electronic retailer, QVC selects and purchases products for programming and bears the expense of the live sell at our Studio Park facility.

What are QVC's Customer demographics?

The demographic profile of QVC's customer base spans all socioeconomic groups, and varies significantly depending on product appeal. For instance, a cooking program like "In The Kitchen With Bob" attracts men and women; an apparel hour draws a mostly female audience; "For Race Fans Only", airing every Friday evening during race season,draws a primarily male audience. QVC continually strives to expand its appeal to an ever-broadening customer base by increasing the variety of products available to our audience of over 84 million homes.

Are there product categories QVC does not program?

Yes. At this time we have elected not to sell products in the following categories: furs and fur-related products, guns and gun-related products, subscriptions, personalized items, 900 phone programs, service-related products, and products with bounce backs.

Click here to go to the QVC Product Submittal mail-in form.

If you have any comments or questions, please contact our Vendor Relations Department at (484) 701-8282or email us at Vendor_Relations@QVC.com. We'll be happy to assist you.